a company's most loyal customers who usually provide very valuable word-of-mouth about the company and its products.
from "Web log." A blog is basically a journal that is available on the web.
a person's gut feeling about a product, service or company.
a group of associations that a consumer attributes to a specific brand.
a highly motivating statement that tells the reader what action they should take next and exactly how to do it.
percentage of those clicking on a link out of the total number who are exposed to a link.
the act of getting a search engine to record content for an URL that is different than what the search results return.
part of a search engine that accumulates listings by automatically “crawling” web sites.